Verified Activation for Modern Marketing

Where trusted data meets exceptional performance. Precise enables secure data collaboration that drives real results — with cryptographic validation of every action, from source to outcome.

Lower CAC with verified data

Premium pricing with proof

Cryptographic validation

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Built for the agent-driven future

Enable verified data flows without moving raw data

01

Connect your data

Keep data in your existing infrastructure. Our SDK creates cryptographic proofs without accessing raw records.

precise.mint(yourData)
02

Generate verified credentials

Cryptographic proofs verify quality and consent. DSPs and AI agents can trust your data without seeing it.

03

Track value attribution

As campaigns run across commoditized DSPs, see exactly how your data contributes to outcomes. Automatic value distribution.

For Media Buyers: Verified Data That Drives Performance

Activate premium data segments with confidence. Reduce CAC with data you can actually rely on — with cryptographic validation of every action.

Predictive CAC Forecasting

AI predicts customer acquisition costs weeks in advance. Plan budgets with confidence using verified data signals.

Creative Fatigue Detection

Know when to refresh creatives before performance drops. AI monitors engagement decay patterns 24/7.

Multi-DSP Arbitrage

Automatically shift budgets between DSPs for optimal performance. Verified data quality across all channels.

Incrementality Testing

Built-in holdout groups prove real impact. Know exactly what's driving results vs. coincidence.

For Data Controllers: Turn Your Data Into a Performance Powerhouse

Activate your data across more channels while maintaining control. Prove performance impact to command premium prices — with proof.

Maintain Control

Your data never leaves your infrastructure. Activate across more channels while maintaining GDPR/CCPA compliance.

Prove Performance Impact

Automated attribution shows exactly how your data drives campaign results. Command premium pricing with proof.

Fair Value Attribution

Get paid based on actual campaign impact, not guesswork. Verification makes the activation valuable.

Performance Intelligence

See real-time performance data from campaigns using your segments. Optimize data value over time.

Leadership Team

Building the infrastructure for the AI data economy with decades of experience from the world's leading media and technology companies.

Jesse Redniss

Jesse Redniss

CEO

Qonsent
WarnerMedia

Adam Helfgott

Adam Helfgott

Co-Founder

MadHive

Kevin O'Neill

Kevin O'Neill

Chief Product Officer

DNAStack
Splash

Ed Laws

Ed Laws

Chief Operations Officer

InMobi
Yahoo

Justin Gutschmidt

Justin Gutschmidt

Chief Revenue Officer

Premion

Matt Barlin

Matt Barlin

Chief Science Officer

Valence

Seth Redniss

Seth Redniss

General Counsel

Redniss Law

Greg Couture

Greg Couture

Technology

NBCU
Qonsent

Greg Pier

Greg Pier

Implementation & Solutions Design

Qonsent

Angelica Haase

Angelica Haase

Client Operations

Qonsent

Mary Sculley

Mary Sculley

Sales & Impact

NBCU
WarnerMedia

Backed by world-class investors and advisors

Start earning from your data today

Be among the first to unlock the value of privacy-preserving data collaboration

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